(L-R) Jhing Bautista, Bianca Bernardino, Jade Margarette Pitogo, Jessamine Verzosa, Louisse Carreon, Kimberly Joy Villanueva, Ariesa Jane Domingo, Leng de Chavez, and host Myrtle Sarrosa

Summit Books, National Book Store, and Market! Market! held a grand gathering that was truly one for the books as the first-ever Pop Fiction Festival conquered the Market! Market Activity Center on February 8, 2014.

Readers proudly hold up their Pop Fiction books

It was the first time that the authors of Pop Fiction, Summit Books’ fast-growing online chick lit imprint, gathered in full force to meet with their readers. Present at the Pop Fiction Festival were Bianca Bernardino (SGWannabe), Jade Margarette Pitogo (Girlinlove), Kimberly Joy Villanueva (Ilurvbooks), Leng de Chavez (Shirlengtearjerky), Ariesa Jane Domingo (Beeyotch), Jessamine Verzosa (Peachxvision), Louisse Carreon (Fallenbabybubu), and Jhing Bautista (Kwento Ni Jhingness), who all met with and signed copies of their books for fans.

Readers line up for the authors to sign their books

Celebrity appearances hiked up the fun at the Pop Fiction Festival, with young stars Myrtle Sarrosa and Alexander Diaz doing hosting duties and teen heartthrobs Jerome Ponce and The Perkins Twins serenading the crowd.

Pop Fiction illustrator James John Andres with Alexander Diaz; Jerome Ponce; The Perkins Twins

The event also served as the book launch of Three Words Eight Letters: If I Say It, Will I Be Yours?, the sequel to Jade Margarette Pitogo’s Three Words, Eight Letters, Say It, and I’m Yours and Pop Fiction’s first sequel offering to date. The lucky festival attendees got their hands on the first copies of the new release, which were sold at the National Book Store booth.

Fans also got to complete their Pop Fiction collections at the event, take home freebies such as exclusive buttons and bookmarks, and have their picture taken with the authors and their life-sized avatar standees—rounding out an unforgettable experience for the readers and writers alike.

Bianca Bernardino signs a copy of She's Dating the Gangster

Louise Carreon smiles for a photo with a fan

For more photos from the Pop Fiction Festival, click here. For updates on Summit Books and Pop Fiction, like on Facebook at www.facebook.com/SummitBooks and www.facebook.com/PopFictionBooks.