Production Requirements

General Specifications

• Registration and trim marks must appear on all ads, located 6mm outside the trim area.
• A minimum of 10mm on each edge is required on all bleeds advertisements especially for saddle stitch magazine.
• All reverse text must be no less that 10pt type or made up for more than two colors. Small type with fine serifs should be avoided.
• It is recommended that where colors overlap on each other, the dominant color must be enlarged (or reverse choked) to create a slight overlap of the two colors that connect. This will help minimize the effect of print misregistration.
• Where solid black backgrounds are to be created together with reverse text, a cutback 40%-50% stipple of cyan is recommended to reinforce the solid black print.
• Large, solid black areas and text over 36 points should use Rich Black to prevent color to look gray. Rich Black consists of 40% Cyan, 30% Magenta, 30% Yellow, 100% Black. For regular body text, do not use Rich Black.
• If you have small, thin text on your layout, it is STRONGLY recommended that you do not use 4-color build black. Although, using 4-color black is recommended on large areas, using 4-color text on small areas will make your text blurry and at times, unreadable.
• The maximum total ink coverage should fall between 280% and 330%.
• Fonts: Only postscript Type Fonts are supported. No True Type Fonts.
• Required ICC profile is ISOcoated_v2_eci.icc profile using Fogra 39L characterization dataset.
• All colors must conform to ISO 12647-2 color standard.

Requirements for Digital Files

• The ad supplied must be PDF/X1a compliant.
• We also accept native application file on a case-to-case basis for a fee (raw file format with all associated elements and fonts included). Remove any elements on the pasteboard. Although these elements do not appear in the page, they are written into the file and can impede subsequent processing of the document.
• Layout software must be Mac-based Adobe InDesign CS/CS2/CS3, Photoshop CS/CS2/CS3, Adobe Illustrator or Freehand.
• Image resolution must be 300 dpi with camera raw images to be converted to Adobe RGB 1998 color space.
• Make sure that all graphic images are saved in CMYK format with ISOcoated_v2_eci.icc profile as your working profile or as required by Summit Media.
• Files supplied should be a copy, with the original retained on your system as back-up.
• A color digital proof at actual size must be included with the material.
• Proofs for client approval should be returned within 24 hours.
• All digital files with colored proofs that need to be completed by Summit Media should be given five days before ad material deadline.
• All submitted ad materials that requires additional text and image corrections will be CHARGED of additional final artwork costs accordingly. Please check with your assigned Account Executive for more information.
• Preferred digital storage: CD-ROM, DVD-ROM or Flash Drive. For FTP transmission, FTP address and password shall be supplied upon request.
• Summit Media will also accept ad materials submitted via Digital Ads Delivery System (DADS). Kindly check with Summit Media Production Department first before sending digital files via DADS.
  

Color Proofs

• An ISO 12647-7 color contract proofs must accompany all ads, preferably Epson inkjet digital proofing system (7800/9800) or equivalent inkjet system generated using a digital proofing paper that conform or calibrated to ISO-12647-7 color standard.
• Each contract proof should contain FOGRA Media Wedge V2.0a or V2.2a (46-patch).
• Tearsheet from a printed magazine and color laser proof are not acceptable proof (if directed to use, they are basic, rough guide only).