FHM launches e-mag on iPad

August 19, 2010

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The innovation doesn’t stop at 3D pagesFHM Philippines pushes the envelope once again by making the booty-laden, info-packed, and humor-filled men’s mag available as a digital delight.

The country’s number one men’s magazine FHM Philippines can now be downloaded as an e-magazine, with entire issues digitally rendered to appeal to the tech-savvy, the time-starved, and even the FHM die-hards based abroad. “We wanted to make FHM available in various platforms to make it more accessible for customers across different channels,” FHM Associate Publisher Chad Rosario says of the magazine’s newest incarnation.

For only US$2.99 a month—about Php150—fans will be able to enjoy FHM’s heady mix of insightful stories, hilarious punchlines, and jaw-dropping babes without having to make that trip to the newsstand or bookstore. Readers will be given the option to download the FHM e-mag to their PC, laptop, or iPad. Once downloaded, they will be able to conveniently browse through the pages, zoom in and out, and search for content with just a click of the mouse.

FHM fans can subscribe to the e-mag for only US$15.99 (about Php800) for a six-month subscription and US$29.99 (about Php1,500) for a one-year subscription.

The first FHM e-mag available for download is the July 2010 issue featuring Pinoy Big Brother hottie Sam Pinto on the cover as well as the FHM 100 Sexiest Women in the World supplement. Check out the issue’s demo version here.

As FHM leaps head-on into the digital space, its advertisers are not left behind. “Even the ads in the magazine can be found in the e-mag version, offering more value for money to advertisers and promoting their brands to more audiences worldwide,” Rosario concludes.

To start downloading and subscribing to the FHM e-mag, visit www.fhmdigital.com.ph.

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ro.manalo[at]summitmedia.com.ph

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