Circulation: 16,000
Pass-on readership: 4
Total monthly readership: 80,000
Distribution: Newsstands, bookstores, specialty stores, and supermarkets
Cover Price: P295
Frequency: 2x a year
Size: 8.5 x 11 inches
>> MARTHA STEWART WEDDINGS AT A GLANCE

Editorial Mission

THE BEST BRIDAL MAGAZINE IN THE PHILIPPINES.

Martha Stewart Weddings sets the standard for the bride and groom. It provides ideas for the bride’s dream wedding that go beyond the gown: jewelry, beauty features, color palettes, cakes—even tips for the perfect honeymoon. Martha Stewart Weddings’ unwavering editorial commitment to extraordinary quality, the distinct Martha Stewart elegance in all its features, sets it apart from other bridal magazines. No other magazine gets the nod of approval from the tastemaker herself.

Martha Stewart Weddings is the book of influence. The magazine takes the couple from the engagement to the honeymoon, inspiring them to imagine their ideal celebration, then giving them the information and advice they need to bring their vision to life.

Target Market

THE MARTHA STEWART WEDDINGS BRIDE

Psychographics
The Martha Stewart Weddings bride is in her mid-to-late twenties and thirties, has a successful career, and is about to marry the man worthy of her. To celebrate their union, her wedding has to not only be beautiful but also unique to her personality. Every detail of her wedding is significant—from the color palette, the gown, and the invitations to the favors, and even the honeymoon—she believes that all the elements of her wedding are worth spending on and should be meaningful. She’s also a tastemaker; her choices are permeated with the consistent themes of elegance and creativity. After all, her wedding marks an important commitment and milestone in her life.

PRIMARY TARGET MARKET

• A bride to be with discerning taste.
• Her style is clean and elegant.
• She is well educated and is a college graduate.
• AB, upper C economic class.

SECONDARY TARGET MARKET
Wedding suppliers who refer to Martha Stewart Weddings for ideas—fashion designers, make-up artists, caterers, photographers.

What's Inside?

• BRIDAL ADORNMENTS
  Gown Gallery Pages of the best and most exquisite gowns from the runways of the world’s acclaimed wedding gown designers.
  Trousseau From undergarments to jewelry to shoes, all the small bridal details that add elegance are featured here.
  Beauty Prized products, procedures, and beauty editorials all inspire brides to be their most beautiful selves for the biggest day of their lives.
  
• DISTINGUISHING DETAILS
  Perfect Palettes A collection of striking photographs of flowers, table settings, favors, invitations, entourage dresses, and other wedding elements featuring the issue’s chosen color palettes.
  Ask Martha Martha Stewart answers our readers’ most pressing wedding questions.
  Good Things Martha Stewart’s best wedding ideas (from favors to welcome gifts to dresses to sumptuous dishes) for making the wedding truly special and spectacular.
  Wedding 101 and Expert Advice Common dilemmas of brides get unparalleled solutions from experts.
  Signature Cocktail Refreshing ideas to kick-start the party.
  Recipes Most of the sumptuous food ideas featured in the magazine can be recreated for the wedding day.
  Photo 101 Being picture perfect in wedding photographs is surprisingly easy with these tips from the experts.
  
• HAPPILY EVER AFTER
  Real Weddings Brides can learn from other brides on what they have done for their weddings. Martha Stewart Weddings gives them an inside look through gorgeous photos of venues, themes and motifs, food, dresses, invitations, favors and more! Wedded couples also share the ideas that made their wedding one to remember.
  Honeymoon Features spectacular honeymoon destinations in and out of the country, as well as tips on choosing a honeymoon that’s a perfect fit for the couple.
  Registry From the basic plates and silverware to woven chargers and crystal champagne flutes, Martha Stewart Weddings guides brides on how to adorn their new home.
  
• FEATURES Dazzling editorial spreads from the U.S. and the Philippine team, the main features of Martha Stewart Weddings offer brides extraordinary, creative, and inspiring ideas to make their weddings personal and meaningful.
• BRIDAL RESOURCES
  Wedding Workbook The most comprehensive monthly checklist that includes everything the couple needs to focus on during the days leading up to the wedding day; includes planning templates for the budget, flowers, music, photography, and guest list.
  Directory An easy-to-use list of top wedding suppliers hand-picked by the Martha Stewart Weddings Philippines staff.
  
• CLASSIFIEDS SECTION Advertisers on a budget looking to reach the Martha Stewart Weddings reader can now access them through our Classifieds section. Here, fractional ads become a gallery of suppliers for our brides to refer to.
• FEATURES From registering for wedding gifts to budgeting to selecting the entourage and prioritizing whom to invite, Martha Stewart Weddings has everything covered. In Ask Martha, brides’ most pressing dilemmas are solved.
• BRIDAL GUIDES Martha Stewart Weddings is not only a compilation of gorgeous photographs and useful features, it is also a bride’s go-to guide with practical workbooks on planning, budgeting, flowers, music and photography, a comprehensive directory with tried and tested suppliers, and an abundance of recipes and how-tos. This makes the magazine truly every bride’s bible.

Value Added Services

WISH LIST Features products and services that enhance the bride’s wedding day and beyond.

For Martha Stewart Weddings' advertising rates, editorial calendar, and marketing calendar, please contact your respective Summit advertising executives.