Disney’s Princess fulfills every little girl’s dream of becoming a princess! Joined by Ariel, Belle, Jasmine, Sleeping Beauty, Snow White, Cinderella and other Disney Princesses, our young readers enter a world where dreams come true.

The brand values of Disney’s Princess magazine are:

• ENCHANTING: Stories found in every issue are filled with magic, adventure and lessons from their favorite heroines.
• CREATIVE: Crafts and activities inspire little girls be their own princesses with pretty items to make like Belle’s rose, Snow White’s basket and more!
• INTERACTIVE: Disney’s Princess encourages quality time with mommy as they read, create, solve and learn together!

Moms trust Disney’s Princess Magazine for their Little Girls. Because of the Disney brand and nostalgia behind the Princess characters, moms love the magazine just as their daughters. We have never encountered such supportive mothers who indulge their daughters’ dreams of becoming a princess. Aside from dressing up their daughters in princess gowns (complete with tiaras) and sending the pictures so they can be featured in Princess magazine, they also:

• read the stories and do the activities with their daughters (68%)
• encourage their daughters to write to Disney’s Princess magazine (68%)
• join advertiser promos (88%)
• would buy the next issue of Disney’s Princess magazine (97%)!